What I do
I love challenges. I like turning a ‘No’ into a ‘Yes’. As an entrepreneur, I live for overcoming obstacles. Therefore, I relate to the spirit and desire for growth present in emerging markets.
The best opportunities are often in places where we least suspect them to be. This is why I dedicate my time to highlighting opportunities in the Middle East and Africa.
As a managing partner in Mashora, I oversee the implementation of all our projects and ensure we always meet our clients expectations.
How I Started
I started my career in peacebuilding. I specialized in dialogue and mediation. This is when I came to the conclusion that peace is sustained when both the public and private sectors work hand in hand. So, I decided to combine my knowledge of the private and public sectors to create Mashora. A consultancy dedicated to both efficiency and responsibility.
I have an MA in Public Policy (University of Oxford, 2014-15) and a Master of Business Administration (Hult International Business School, 2018-19).
I love traveling. Before settling in London, I lived in Yemen, Egypt, Canada and Germany.
The conversations I enjoy the most are those that involve international affairs and the causes I believe in. I am a proud feminist and advocate for women empowerment.